What is the role of algorithms in media production, distribution, and consumption?
From taste communities on Netflix to For You feeds on TikTok, much of contemporary digital culture is filtered through algorithmic processes, shaping how people make sense of the world around them. At the same time, algorithms are designed by specific individuals and organizations embedded within particular cultural contexts. As such, algorithms and culture are mutually constitutive. Therefore, this research project seeks to examine the role of personalization algorithms in media production, distribution, and consumption.
